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Announcement on the Solicitation of Design Proposals for the Emblem, Slogan and Mascot of the 3rd Asian Youth Games
The 3rd Asian Youth Games will take place in November 2021 in
Shantou, Guangdong Province, China. To actively carry
forward the Olympic Spirit and the core values of the Asian
Youth Games, fully present the vigour and vitality of the
Asian young people in the new era, promote cultural and
sports exchanges among Asian countries and regions, and
deliver a wonderful edition of the Asian Youth Games to Asia
and the world, the Office of the Steering Group for the
Preparations for the 3rd Asian Youth Games (hereinafter
referred to as the “Office”) hereby solicits proposals from
people around the globe for the emblem, slogan and mascot of
the 3rd Asian Youth Games. The announcement is made as
follows:
I. Requirements for Submissions
The submissions shall fully reflect, subtly convey, and organically integrate the essence of the traditional Chinese culture, the values of the Asian Youth Games, and the unique elements of Shantou.
(I) Emblem
The design of the emblem shall be creative and
dynamic, with clear and smooth graphics, the features of the
times, sports and regional characteristics, simple and
decent colours, vivid and appropriate implications, strong
visual impact, and direct-viewing overall aesthetic appeal.
It must include the following elements:
1. The core
element of the OCA symbol – the “shining sun” (For details,
please visit the official website:
https://www.ocasia.org).
2. The English name of the
Games–Asian Youth Games (which can be written in lower-case
letters where appropriate for the design).
3. The
Chinese PINYIN of the host city–SHANTOU (which can be
written in lower-case letters where appropriate for the
design).
4. The year of the Games in Arabic
numerals–2021.
(II) Slogan
1. The slogan shall fully reflect the values
of the OCA, the spirit of the Asian Youth Games, and the
theme of promoting friendship and peace. It shall
demonstrate the elegance of the Games as a sports gala and a
cultural pageant, and integrate sportsmanship, Chinese
culture and the elements of Shantou.
2. The submissions
for the slogan shall be succinct, vigorous, expressive and
touching, and easy to be accepted by people from different
countries (regions), and of different ages and cultural
backgrounds. The creator shall try to make the slogan
unique, stylish, catchy and inspiring.
3. The language
used for the slogan shall be Chinese or English and the
total word count shall be within 20 Chinese characters or 10
English words.
(III) Mascot
1. The mascot design shall fully reflect the
local culture of Shantou and the image of Shantou people in
the new era, and shall be novel, creative, vivid, concisely
shaped, bright-coloured, lovely, auspicious and joyful. It
should be widely recognised by people of different countries
and cultures in Asia.
2. The shape of the mascot shall
be highly flexible and creative, allowing the design options
for different expressions, postures and movements as needed
to make it more vivid.
3. The mascot shall be named and
can be personalised based on a fabricated story, experience
and character.
II. Rewards
1. For emblem design proposals, RMB 100,000 will be awarded
for the finally selected submission, and RMB 10,000 will be
awarded for each of 10 short-listed submissions (including
the finally selected submission). The prizes are pre-tax.
For submissions of different categories, the prizes are
applicable on a cumulative basis. For submissions of a
single category, the prizes will not be calculated
cumulatively. The same rule applies to other categories as
below).
2. For slogan proposals, RMB 10,000 will be
awarded for the finally selected submission, and RMB 5,000
will be awarded for each of 5 short-listed submissions.
3. For mascot design proposals, RMB 100,000 will be awarded
for the finally selected submission, and RMB 20,000 will be
awarded for each of 5 short-listed submissions.
III. Time Frame for Submission
The participants shall submit the sealed design proposals
(one original and one duplicate) in person or mail them to
the Cultural Exchanges Department of the Office of the
Steering Group for the Preparations for the 3rd Asian Youth
Games before the deadline. The starting time and deadline
(Beijing Time) for each category of submissions are as
follows:
1. Starting time for submission: 9:00, January
1, 2020
2. Deadline for submission of emblems and
slogans: 16:00, January 31, 2020
3. Deadline for
submission of mascots: 16:00, March 31, 2020
IV. Contact Information
1. Mail address: Cultural
Exchanges Department, Office of the Steering Group for the
Preparations for the 3rd Asian Youth Games, 5F North
Auxiliary Building, Jianwei Building, No. 213 Zhongshan
Road, Shantou, Guangdong Province, P.R. China
2. Postal
code: 515000
3. Tel and Fax: +86-754-87232929
4.
Contact person: Lin Jian
V. Others
For more details about the solicitation requirements,
evaluation arrangements and ownership of the submissions,
please read carefully the Letter of Invitation to the
Solicitation of Design Proposals for the Emblem, Slogan and
Mascot of the 3rd Asian Youth Games (including technical
documents, legal documents and relevant annexes, which are
all part of this announcement), which can be downloaded from
https://www.2021shantou.cn. The Office will post any updates
about the solicitation.
The Office sincerely invites all
people and organisations interested to actively participate
in the solicitation, so as to contribute wisdom to the
success of the 3rd Asian Youth Games.
the 3rd Asian Youth Games
File download
File download
01
Letter of Invitation to the Solicitation of Design Proposals for the Emblem, Slogan and Mascot of the 3rd Asian Youth Games
(Technical Documents)
02
Letter of Invitation to the Solicitation of Design Proposals for the Emblem, Slogan and Mascot of the 3rd Asian Youth Games
(Legal Documents)
03
Emblem of the Olympic Council of Asia